Marta Cruz is Founding Partner at NXTP Ventures. She was the first woman president of ARCAP, the Argentinean Private Equity and Seed Capital Association. She served as an Executive in the German company Siemens. She was a senior consultant for PENUD, the United Nations Development Program, and the LatAm Regional Director at McCann Erickson, Interpublic Group. She has been a professor at the UBA, UDESA, ESEADE and ADEN Business School. She has a Bachelor in Administration from UBA (Buenos Aires University) and a postgraduate degree specializing in management from IAE – Austral University. She leads the initiative for the creation of the Women Entrepreneurs Day in Latin America and the Caribbean. Recently she co-founded WeInvest, the community of women investors focused on Latin America and the Caribbean.