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Bossa Nova Investimentos and GVAngels Invest in Standout (em português)

November 7, 2017
Standout Trade Social Marketing Brasil Bossa Nova Investimentos LAVCA Venture Investors

Bossa Nova Investimentos and GVAngels made an undisclosed investment in Standout, a Brazilian digital marketing strategy and e-commerce integration platform.

(Baguete) A Standout, startup focada em organizar os produtos em e-commerces como uma vitrine virtual, recebeu um aporte de R$600m. Os recursos foram aplicados pela GVAngels, grupo de investidores-anjo formado por ex-alunos da Fundação Getúlio Vargas, e pela Bossa Nova Investimentos.

A Bossa Nova, liderada pelos empresários Pierre Schurmann e João Kepler, realiza aportes no estágio de pré-seed. 

“Além da ideia empreendedora, a Standout chamou a nossa atenção por apresentar uma plataforma robusta, com boa tração de vendas e que está efetivamente solucionando o problema de muitas companhias”, afirma Jad Antoun, investidor líder no processo de duediligence pelo GVAngels.

Integrada a mais de 45 lojas virtuais, a Standout faz a integração com a empresa para que crie as vitrines à sua maneira e possa administrá-las. A ferramenta possibilita publicar o produto de forma mais fácil, seja conteúdo de foto, vídeo e texto, sem precisar envolver a equipe de TI.

Entre os clientes da Standout estão Walmart, Magazine Luiza, Unilever, Granado, Johnson&Johnson e Panini.

“A Standout se encaixa na tese da Bossa Nova, que é focar seu negócio em B2B. A Bossa Nova acompanhou a rodada liderada pelo GVAngels, pela qualidade do grupo de anjos e pela análise feita nessa startup”, explica João Kepler.

A Bossa Nova tem a meta de realizar aportes em 1 mil startups até 2020. Atualmente, são 170 companhias no portfólio. A parceria com o GVAngels tem o objetivo de contar com uma curadoria e co-investimentos.

Formado por ex-alunos da FGV, o grupo de investidores se reúne bimestralmente para discutir e analisar propostas de soluções recém-lançadas no mercado.

Bossa Nova Investimentos and GVAngels Invest in Standout (em português) was last modified: November 27th, 2017 by Editor
Angel InvestingAngel InvestorsBossa Nova InvestimentosBrazilDigital Marketinge-commerceGVAngelsJoão KeplerPierre SchurmannStandout
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